Branding and web design for boutique talent agency
Branding & Web design
Mackenzie Weller Management is a boutique talent management agency, representing a wide range of talent, from presenters, sports broadcasters and social influencers. With a personal hands-on approach MWM supports and grows its talent through integral relationships and management.
An elegant identity
The key to MWM’s branding was to balance their wide talent portfolio with their uniquely personal boutique approach to management. We created a classic monogram logo that spoke to their established position in the industry, paired with a strong classic colour palette and visual voice. This classic branding was introduced in smaller simple elements on a more modern, clean & open website that put the talent at the forefront, and let them speak for the brand.